Zapier
A hosted service that connects thousands of business apps so an event in one triggers work in another, without anyone sitting there to make it happen.
What it costs
| Tier | Price | For | Includes |
|---|---|---|---|
| Free | $0 (100 tasks/mo) | Building one simple connection and seeing whether it holds. | Two-step Zaps, unlimited Zaps, Tables and Forms, basic AI features, Copilot with daily limits. |
| Professional | From $19.99/mo billed annually at 750 tasks/mo ($29.99 billed monthly); $129.00/mo annually at 10,000 tasks | One business running workflows it now depends on. | Multi-step workflows, premium apps, webhooks, AI by Zapier and AI fields, filters, email and chat support. |
| Team | From $69.00/mo billed annually at 2,000 tasks/mo ($103.50 billed monthly); $169.00/mo annually at 10,000 tasks | More than one person building and maintaining automations. | Everything in Professional, 25 users, shared workflows and connections, SAML SSO, priority support. |
| Enterprise | Custom pricing, arranged with sales | Organisations with admin, retention and provisioning requirements. | Unlimited users, advanced admin controls, SCIM provisioning, custom data retention, technical account manager. |
| Agents (add-on) | Free tier at 400 activities/month; paid from approximately $33.33/mo billed annually | Work you want handled by an agent rather than a fixed sequence of steps. | Metered agent activities, billed separately from tasks. |
Read from Zapier's own pricing page on 25 Sep 2026. Vendors change prices without notice.
Where it breaks
Tasks are the unit of billing and they are hard to predict before the first real month: a workflow that looks like one action can consume several tasks per run. Monthly billing costs roughly 50 per cent more than annual across the paid tiers. AI Agents and Chatbots are priced as separate add-ons on top of the task subscription, so the advertised plan price is not the whole bill if you use them. And a Zap that fails quietly is the standard failure mode — build the failure alert before you build the second Zap.
Entirely browser-based. Nothing installs. Pricing is a slider — every paid tier is quoted at a task volume, and the headline figure is the lowest point on that slider, so read the line for your own expected volume rather than the first number shown.
First entry in this reference. There is no previous check to compare it against.
This is the name most people reach for when they first want something to happen without them, and the breadth of app support is why. If a piece of business software exists, there is a reasonable chance Zapier already connects to it.
What you are renting is not the editor. It is a runtime: servers that stay up, connectors somebody else repairs when a vendor changes an API, tokens refreshed without you, retries on failure, and a history you can open on Monday to find out what happened on Saturday.
The thing that surprises people about the bill
Zapier meters tasks, and a task is not a workflow. A single trigger that updates three records and sends an email is four tasks, not one. The pricing page is a slider for exactly this reason, and the honest answer to “what will this cost” is that you find out in month one.
The second surprise is the add-ons. Agents and Chatbots are billed separately from tasks. A plan that reads as $19.99 can become considerably more once an agent is doing real work.
Zapier, Make or n8n
Zapier wins on the number of apps it connects to and on getting something working in an afternoon. Make gives you more control over complex logic for less money at comparable volume. n8n is the one to choose if you want to self-host or already have someone technical nearby.
All three are the same decision underneath: the work moves off your laptop onto something that stays awake.
Get Zapier
Buying the tool is not the hard part.
The ebook is about what to hand over, in what order, and how you find out when it goes wrong. One payment, no subscription.