Mailshake
Cold email software that adds phone and social touches to the same outreach sequence, with AI drafting the emails themselves.
What it costs
| Tier | Price | For | Includes |
|---|---|---|---|
| Starter | $29/month | A single rep running email-only outreach. | 1 email address, 1,500 email sends/month, unlimited uploaded contacts, 50 free Data Finder credits, email warmup, AI email writing, A/B testing. |
| Email Outreach | $49/month | A rep who wants unlimited sending volume and CRM sync. | 2 email addresses, unlimited email sends, email rotation and personalisation, CRM integrations (Salesforce, Pipedrive, HubSpot), a browser extension, unified inbox. |
| Sales Engagement | $99/month | A rep or small team adding phone outreach to the sequence. | 10 email addresses, 2,500 free Data Finder credits, 5 phone numbers with unlimited North American dialer minutes, call scripts, lead temperature tracking, 1-on-1 onboarding. |
| Agency | Custom pricing | Agencies running outreach across multiple client accounts. | All Sales Engagement features, plus unlimited email addresses. |
Read from Mailshake's own pricing page on 25 Sep 2026. Vendors change prices without notice.
Where it breaks
Data Finder (contact lookup) and pre-verified mailboxes are separate paid add-ons ($19/month and $12/month respectively) on top of whichever base tier you're on — factor those in if lead sourcing, not just sending, is part of your workflow.
Browser-based; sends run through your own connected email accounts, with a separate dialer add-on for phone outreach on the top two tiers.
First entry in this reference. There is no previous check to compare it against.
Mailshake has been in the cold-email category long enough to be a default comparison point for newer entrants, and its structure reflects that maturity: straightforward per-seat pricing, a clear feature ladder, and — on the Sales Engagement tier — phone dialing folded into the same sequence as email, so a rep can call a prospect who hasn’t opened three emails without switching tools.
Where the AI sits
AI email writing is included from the Starter tier up, generating a first draft of outreach copy from a short brief rather than a blank page. It is an accelerant on the writing step specifically, not the reason this tool exists — the sequencing, deliverability features (warmup, rotation across multiple sending addresses) and CRM sync are doing the heavier structural work.
Starter vs. Email Outreach
The jump from Starter to Email Outreach removes the monthly send cap entirely and adds CRM integrations — for most businesses running real outbound volume, that’s the tier that actually matters, with Starter better suited to testing the tool on a small list first.
The phone step
Sales Engagement’s inclusion of five phone numbers and unlimited North American dialer minutes is a genuine differentiator against pure-email tools like Woodpecker — worth the jump specifically if your sales motion already blends calling with email rather than running email-only.
Get Mailshake
Buying the tool is not the hard part.
The ebook is about what to hand over, in what order, and how you find out when it goes wrong. One payment, no subscription.