Krea
A browser-based image and video generator where the result updates live as you adjust the prompt, instead of waiting for a render and starting over.
What you'd use it for
Sketching out an image or video look live and watching it change as you edit the prompt, before spending credits on a final render.
- Watch an image update in something close to real time as you edit the prompt or drag a slider, instead of re-rolling from scratch
- Generate short video from a text prompt or a single reference image
- Upscale or enhance an existing image or video to a higher resolution
- Train a custom model on your own reference images for a consistent style or character
- Apply motion transfer, lipsync or restyling to footage you already have
The verdict
Krea earns its place at the exploratory stage of image and video work, where the real-time canvas replaces the type-wait-reroll cycle every other generator forces on you. It stops being cheap the moment you move from exploring to producing — video credits consume the allowance far faster than image credits, and the free tier is sized for learning the interface, not running a content pipeline. It suits someone who already has a visual sense of what they want and is using Krea to get there faster, not someone hoping the tool will decide the look for them.
What it costs
| Tier | Price | For | Includes |
|---|---|---|---|
| Free | $0/month | Trying real-time generation before committing. | 100 generation units a day, enough to explore the tool but not to produce finished work at volume. |
| Pro | $21/month billed annually, $35/month billed monthly | One person generating images and short video regularly. | A larger monthly credit allowance across Krea's image and video models. |
| Max | $63/month billed annually, $105/month billed monthly | Someone producing video at meaningful volume, not just images. | A much larger credit pool, sized for Krea's video models specifically. |
| Business | $160/month billed annually, $200/month billed monthly | A small team sharing one workspace and billing. | Team seats and commercial usage rights on generated output. |
| Enterprise | Custom pricing | Organisations needing custom model access or licensing terms. | Negotiated credits, API access and dedicated support. |
Read from Krea's own pricing page on 25 Sep 2026. Vendors change prices without notice.
What you need to start
- An email address to create an account
- A modern browser — Krea runs entirely in-browser, there is no desktop app
A few minutes to a working free account; expect to hit the daily generation cap and need a paid plan within the first week of real output.
Your first run Sign up with an email address, no card needed, and the free tier lets you start generating within minutes — enough real-time exploring to see whether the workflow suits you before any payment is involved.
Where it breaks
Runs entirely in the browser. No desktop app.
First entry in this reference. There is no previous check to compare it against.
When not to use it
Not for anyone who needs a finished, publishable asset straight out of the tool — Krea stops at the image or clip, and getting it into a captioned, scheduled post still means a second tool. Not for a team on a tight budget doing high-volume video work, since video generation burns through credits noticeably faster than image generation.
Most AI image tools work the same way: type a prompt, wait, look at four options, repeat. Krea removes the wait. As you type or drag a slider, the canvas updates in something close to real time, which changes how you actually work — you nudge a phrase and watch the image respond instead of guessing blind and re-rolling.
That real-time mode is the reason to pick this over a plain image generator. It is genuinely useful for the part of design work that is exploratory — finding a style, a composition, a colour mood — before you commit credits to a final high-resolution render.
What it costs in practice
The free tier’s 100 units a day is enough to learn the interface, not to run a real content pipeline. Anyone using this for actual marketing output — social graphics, ad creative, thumbnails — lands on Pro or Max within the first week, and the credit consumption scales sharply with video generation specifically, which is priced separately from image generation inside the same allowance.
What it does not do
Krea is a generation and editing surface, not a publishing or scheduling tool — the output still needs to go somewhere. For turning a generated image into a full video with voiceover and captions, Fliki or Submagic sit downstream of this, not in place of it.
Alternatives
Marketing & socialAppsRunway
Generates and edits video from a text prompt or a still image, used for ads, product motion and rough previz before a real shoot.
Luma AI
Generates video from a text prompt or a still image, and turns ordinary phone footage into a 3D scene you can view from any angle.
Marketing & socialAppsKling AI
Generates video from a text prompt or a still image, known for realistic motion and convincing product shots.
Marketing & socialAppsFreepik
A stock-image and template library bundled with AI image, video and audio generation, so a small marketing team can build or find what it needs on one subscription.
Get Krea
Buying the tool is not the hard part.
The ebook is about what to hand over, in what order, and how you find out when it goes wrong. One payment, no subscription.