Qwilr

Turns a brief into an interactive web-page proposal, complete with pricing calculators, drafted by AI rather than assembled from a static template.

Customers & sales Apps

Checked 25 Sep 2026

Open qwilr.com

What you'd use it for

Turning a sales brief into a proposal that reads as a web page a buyer can play with, e-sign and pay from, instead of a static PDF.

Draft a full proposal from a brief covering product, pricing and terms rather than starting from a blank template
Publish the proposal as a web page with an interactive pricing calculator the buyer adjusts themselves
See when a proposal was opened and how long someone spent on each section
Collect an e-signature and take payment through QwilrPay without the buyer leaving the page
On Scale, auto-prefill proposal sections from CRM deal data via the Smart Proposal Engine

The verdict

Qwilr earns its keep on the page itself — a proposal that reads as a designed web experience, with an interactive pricing calculator and page-by-page viewing analytics, rather than a filled-in PDF, and the AI drafting genuinely removes the blank-page problem. Moving up tiers buys CRM depth and a dedicated success contact, not better proposals — the drafting itself doesn't change. The real cost trap is the seat minimum — Growth is sold in a block of five seats and Scale in a block of ten, so a two-person team wanting Salesforce sync pays for seats it will never fill.

What it costs

Tier	Price	For	Includes
Starter	$35/user/month, billed annually ($49/user/month billed monthly)	One person sending proposals and needing e-signature and analytics.	Essential features, e-sign, analytics, QwilrPay, HubSpot/Zoho/Pipedrive integrations, API access.
Growth	$275/month, annual billing only, up to 5 users	A sales team standardising proposal creation with a dedicated success contact.	Everything in Starter, a dedicated Customer Success Manager, Microsoft Dynamics integration, automations, custom branding, identity verification.
Scale	$750/month, annual billing only, up to 10 users	A larger sales org needing Salesforce integration and conditional content.	Everything in Growth, Salesforce integration, conditional content, the Smart Proposal Engine, AI Prefill, premium design services.

Read from Qwilr's own pricing page on 25 Sep 2026. Vendors change prices without notice.

What you need to start

Qwilr account (14-day free trial, no credit card needed)
Growth tier has a five-seat minimum ($275/month) and Scale a ten-seat minimum ($750/month), billed annually, regardless of actual team size
Annual billing to access Growth or Scale — there is no monthly option above Starter

A working account in minutes with no credit card; thirty minutes to an hour to a working first proposal, longer for full brand styling.

Your first run Sign-up pulls your logo and brand colours from your company email domain and drops you into a starter template; a straightforward first proposal is realistic within thirty to sixty minutes, longer once you're building out full brand styling.

Where it breaks

Browser-based; proposals are published as web pages rather than PDFs, which is how the interactive pricing calculators and analytics work. Growth and Scale require annual billing.

First entry in this reference. There is no previous check to compare it against.

When not to use it

Not for a solo operator or small team that wants Growth's or Scale's CRM automation and custom branding — the five-seat and ten-seat minimums mean paying $275 or $750 a month regardless of headcount. Not for anyone whose main need is high-volume e-signature and contract workflow rather than proposal design.

Qwilr’s core idea has stayed consistent since before AI drafting was part of the pitch: a sales proposal should be a web page, not a PDF, because a web page can carry an interactive pricing calculator the buyer plays with themselves, tell you when it was opened and how long someone spent on each section, and let a client accept and pay without leaving the document.

The AI layer, added more recently, drafts that page from a brief — product, pricing, terms — rather than starting from a blank template, and on the Scale tier can prefill sections automatically based on deal data pulled from your CRM.

What the price tiers actually buy

Starter is a complete, capable product for one person sending proposals regularly. The jump to Growth and Scale is priced per-account rather than per-seat above the entry tier, and buys CRM depth (Dynamics, then Salesforce) and a Customer Success Manager rather than new document-creation capability — the AI drafting itself doesn’t change tier to tier.

Where this fits

Against PandaDoc or DocuSign, Qwilr’s differentiator is design — proposals read as a polished web experience rather than a form filled in on a template. If e-signature volume and contract workflow matter more than how the proposal looks, those tools are built more squarely around that.